A producer’s strategy of setting a high price for an exclusive, new high- end product . Some examples are a very expensive perfume or a uniquely differentiating technical product, like […]
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MARKET SPOILER
to enable its visitors who are potential buyers to make informed and independent decisions about a purchase, detailed information on competing products and their suppliers is website presentation by an […]
MARKET STRUCTURE
A market’s interconnected characteristics. Buyers and sellers population size and relative strength, how much collusion exists, competitive levels and forms, Amount of product differentiation , and simplicity of market entry […]
MARKET SYSTEM
Permitted interaction between buyers and sellers as this social network . Rules, regulations, and involved entities’ reputations and credentials are included. Market players bid and ask within the market system […]
MARKET TIMING
Stages of economic cycles, health of the economy, direction of interest rates, inflation, and stock-share prices factor into this timed shifting of money from one type of investment into another.
MARKET VALUE
1. In an open and competitive market, a buyer willingly pays and a seller willingly takes this highest estimated, and acceptable, price for an item . 2. In Accounting, this […]
MARKET VALUE CLAUSE
Rather than reimburse the insured for cost, this is an Insurer’s obligation , as a clause, to pay a destroyed property’s proven market price . Manufacturers who have finished products […]
MARKET VALUE POLICY
To settle a claim based on a property’s assess market value , an insured obtains this type of homeowners insurance policy . Contrast to the higher actual cash value : […]
MARKET-BASED FORECASTING
1. In Investing, a tradable asset’s future spot prices are estimated. Often used to determine future bond prices. To compare current pricing with future pricing, one who is forecasting uses […]
MARKET-BASED PRICE
In a competitive market, many buyer and many sellers use a bargaining process to arrive at this type of price.
MARKET-BASED PRICING
Based upon existing market conditions, a price for a product or service is established by this type of processing. A buyer and seller agree to set the price between them. […]
MARKET-FOCUSED ORGANIZATION
Instead of organizational demands, market conditions drive this type of organization ‘s conduct and operations. Donor requirements drive a charity to develop funding allocations, as an example.
MARKET-LED MARKETING
the company moves to develop those products a consumer might want after the company studied its market to determine what products would sell as a marketing strategy . Market research […]
MARKET-VALUE WEIGHTED INDEX
A weighted average in proportion to each of the securities’ market value gives its value base to the overall group of securities that encompass the indexing used directly in this […]
MARKETABILITY
Selling similar items at a price at which this particular item is sold measures the relative ease of its marketability .
MARKETABILITY STUDY
Determining if selling a particular product or service is worth pursuing as this type of formal examination . Geographic or demographic markets are the focus of this study. Also known […]
MARKETABLE
Such things as may be sold in the market; those for which a buyer may be found.
MARKETABLE SECURITY
Shares/stocks, bonds, and notes as equity or debt instruments. Listed on an exchange, each can be readily bought or sold. This type of security is a near-cash, liquid asset , […]
MARKETABLE TITLE
ownership Claim defect-free , claim-free, and lien-free. Asset or property owner can freely sell it. Also known as good title.
MARKETED CLAIMS
1. in Investment, this is a tradable security owner’s established right. financial markets allow claims to be bought or sold. As an example, control of 100 bushels of wheat gives […]
MARKETER
On behalf of a company, one accountable to identify consumer needs and match them to the goods and services available, selling these goods and services . Also refer to advertiser.
MARKETING ADVANTAGE
Superior products, lower prices, extensive distribution , and effective promotion are the competitive edge.
MARKETING CAMPAIGN
Increasing consumer awareness of both a particular product or service and of a business or organization as the owning company or a third-party marketing company expends this type of effort. […]
MARKETING CHANNEL
The path from vendor to the consumer of a company’s goods and services, flowing in one direction. Also, this is the path that payments from consumer to the vendor generated […]
MARKETING COMMUNICATIONS
Print, radio, television, direct mail, and personal selling as one or more channels of delivering coordinated promotional messages.